← Hive
Hive role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Pre-trained AI models, available as APIs, that detect harmful content and understand images, video, text and audio.
Who you'd be calling
Trust & Safety heads, engineering leaders and product managers at social, dating, gaming and marketplace platforms
Your opener
“Hi Sam, this is Alex from Hive. I'm calling because we help platforms catch harmful user content automatically, do you have a quick minute?”
Problems you solve for them
- Harmful or illegal user content slips onto the platform
- Human moderators can't keep up with the volume
- Building in-house AI models is slow and costly
- Brands need to protect users and their reputation
Discovery questions to ask
- How do you moderate user-uploaded content today?
- How much of that is handled by people versus automation?
- What happens when something harmful gets through?
Objections they'll throw at you
“I'm busy right now.”
→ I get it, I'll be fast. Can I ask one question about how you handle moderation, and then you decide if we should talk more?
“We're not interested.”
→ Understood. Is moderation well covered already, or is it just not on your plate right now?
“We built it in-house / already use a vendor.”
→ Makes sense. How much engineering time goes into keeping it up to date, and where does it miss things?
“Send me an email.”
→ Sure. Is there a content type, like images, video or text, that worries you most, so I focus on that?
Competitors worth knowing
Spectrum Labs, ActiveFence, Microsoft Azure Content Safety, Google Cloud Vision
Interview tips for this company
- Know what 'content moderation' and 'Trust & Safety' mean in simple terms.
- Be careful with sensitive topics, since harmful content can be a heavy subject. Stay calm and professional.
Written from public information about Hive to help you practice. Ask an insider what their role play looked like; it's the best prep there is.