← Turnkey
Turnkey role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Infrastructure and APIs that let developers build secure crypto wallets with programmable rules for who can move funds.
Who you'd be calling
Engineering leads, CTOs and product heads at fintech, crypto, payments and wallet companies; also AI-agent builders.
Your opener
“Hi {name}, this is {you} from Turnkey. We provide wallet infrastructure so teams can add secure wallets to their product without building key management themselves. Do you have a minute to tell me if that's something you're working on?”
Problems you solve for them
- Building secure wallet infrastructure in-house is slow and risky
- Companies need to control who can move funds and under what rules
- Storing and managing private keys safely is hard to get right
Discovery questions to ask
- Does your product involve wallets or moving digital assets today?
- How do you manage keys and permissions right now, in-house or with a provider?
- How much engineering time is going into wallet infrastructure?
Objections they'll throw at you
“I'm busy right now.”
→ Understood, I'll keep it brief. Can we find 15 minutes later this week for a quick intro?
“Not interested.”
→ No problem. Is wallet infrastructure already sorted, or is it not on your roadmap?
“We already built or use something for this.”
→ Makes sense. How much engineering time does keeping it secure and up to date take from your team?
“Send me an email.”
→ Sure. Is your focus more on security, speed to launch, or the rules around moving funds, so I can point it at the right thing?
Competitors worth knowing
Privy, Fireblocks, Dynamic, Magic
Interview tips for this company
- Learn crypto basics: what a wallet, private key and transaction are, since your buyers are technical.
- Their pitch is about control and guardrails for automated payments, so be ready to explain it in simple terms.
Written from public information about Turnkey to help you practice. Ask an insider what their role play looked like; it's the best prep there is.