← Trimble
Trimble role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Trimble sells software, sensors and hardware that help construction, farming and transport companies work faster and more safely.
Who you'd be calling
Construction owners, project managers, estimators, surveyors, farm operators and fleet or transportation managers at contractors and logistics firms.
Your opener
“Hi [Name], this is [You] from Trimble. We help construction teams keep projects on schedule and cut rework, and I was curious how you manage that today. Do you have a minute?”
Problems you solve for them
- Construction projects running late and over budget because of poor coordination
- Wasted time and rework from inaccurate measurements and plans
- Little visibility into equipment and vehicles in the field
Discovery questions to ask
- How do you coordinate plans and updates between the office and the job site?
- How often do you deal with rework or delays?
- How do you keep track of equipment and crews in the field?
Objections they'll throw at you
“I'm on a job site, I'm busy.”
→ Got it, I'll let you go. When is a better time, early morning or end of day?
“Not interested.”
→ Understood. Just so I know, are project delays or rework a problem for you right now?
“We already use other software.”
→ Good to know. What do you use, and does it connect well with your field crews?
“Send me an email.”
→ Sure. Which matters more to you, finishing jobs on time or tracking equipment?
“Skip”
→ Skip
Competitors worth knowing
Procore, Autodesk, Hexagon, Topcon
Interview tips for this company
- Trimble sells both software and physical hardware, so know the difference and ask which one the buyer cares about.
- Use plain, practical language, since many buyers work in the field and not at a desk.
Written from public information about Trimble to help you practice. Ask an insider what their role play looked like; it's the best prep there is.