← Rackspace Technology
Rackspace Technology role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Rackspace runs and manages cloud infrastructure for big companies, and rents GPU computing power for AI work.
Who you'd be calling
CIOs, VPs of IT, Directors of Infrastructure and Cloud at large enterprises, often in regulated industries with lots of legacy systems.
Your opener
“Hi [Name], this is [You] from Rackspace. I know I'm calling out of the blue, got 30 seconds to tell you why I called, and then you can decide if it's worth continuing?”
Problems you solve for them
- Not enough in-house cloud experts to run AWS, Azure or Google Cloud well
- Cloud bills that keep growing and nobody can explain them
- Needing GPU power for AI projects without buying expensive hardware
Discovery questions to ask
- How is your team handling day-to-day management of your cloud setup today?
- What's the hardest part of finding or keeping cloud engineers right now?
- Are any AI projects planned that need more computing power than you have?
Objections they'll throw at you
“I'm really busy right now.”
→ Totally get it, I'll be quick. Would it be better if I called back tomorrow morning or Thursday afternoon?
“We're not interested.”
→ Fair enough, I'm calling cold so that makes sense. Out of curiosity, who looks after your cloud day to day, your own team or a partner?
“We already use something for this.”
→ Good to hear you have it covered. Many of our customers did too. How happy are you with the support and the monthly costs?
“Just send me an email.”
→ Happy to. So I send you something useful, what's the main cloud headache on your plate right now?
Competitors worth knowing
Accenture, Kyndryl, DXC Technology
Interview tips for this company
- Know Rackspace is a 'managed services' company: it runs other people's cloud (AWS, Azure, Google), rather than being a cloud itself.
- Learn the pitch for 'GPU as a service' in one sentence, since AI is the hot topic and interviewers may ask about it.
Written from public information about Rackspace Technology to help you practice. Ask an insider what their role play looked like; it's the best prep there is.