← Propeller
Propeller role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Drone mapping software that turns aerial survey data into accurate site measurements and progress tracking.
Who you'd be calling
Site managers, project engineers, surveyors, and operations or VP-level leaders at construction, mining, and surveying firms.
Your opener
“Hi [Name], this is [Your Name] from Propeller. I know I'm calling out of nowhere. We help construction and mining teams measure their sites from drone data, and I'm curious how you handle that today. Got a quick minute?”
Problems you solve for them
- Manual site surveys are slow and costly
- Hard to track progress and earthwork volumes accurately
- Teams and clients don't share one up-to-date view of the site
Discovery questions to ask
- How do you track progress and measure materials on your sites now?
- How often do you survey, and how long does it take to get results?
- Who needs to see site data besides you, like clients or the office team?
Objections they'll throw at you
“I'm busy right now.”
→ No worries, I know sites are hectic. When's a quieter time this week for a quick call?
“Not interested.”
→ Fair enough. Just so I understand, is your current way of measuring the site working well for you?
“We already use a drone or survey tool.”
→ Great, you're already using drones. What do you do with the data afterward, and is that part easy?
“Send me an email.”
→ Of course. Which matters more to you, saving survey time or getting more accurate numbers, so I can aim it right?
Competitors worth knowing
DroneDeploy, Pix4D, Trimble
Interview tips for this company
- Learn a few site terms like earthwork, stockpile volume, and site survey, and use them simply.
- The company welcomes career changers, so be open about your background and show you're curious.
Written from public information about Propeller to help you practice. Ask an insider what their role play looked like; it's the best prep there is.