← Procare Solutions
Procare Solutions role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Software that runs a childcare center: billing, attendance, parent communication, enrollment, and safety tools.
Who you'd be calling
Owners, directors, and administrators of childcare centers and small multi-site childcare operators.
Your opener
“Hi [Name], this is [You] from Procare Solutions. I know I'm calling out of the blue. We help childcare centers cut down on paperwork like billing and attendance so directors have more time with kids and families. Is admin work eating into your day?”
Problems you solve for them
- Billing and tuition collection take up hours of admin time
- Paper sign-in sheets and manual records are slow and error-prone
- Parents expect easy, fast communication and online payments
Discovery questions to ask
- How do you handle billing, attendance, and parent communication today?
- How many hours a week does your office spend on paperwork?
- What would you do with that time if it were freed up?
Objections they'll throw at you
“I'm busy right now.”
→ Of course, you're with kids all day. I'll be quick. When's a calmer time, maybe during nap time, for a quick call?
“Not interested.”
→ No problem. Can I ask one thing: how are you handling billing and attendance today, paper or software?
“We already use childcare software.”
→ Good, then you know how much it helps. Is there anything it doesn't do well, like billing, parent messaging, or reports?
“Just send me an email.”
→ Sure thing. So I send what matters, is your biggest time drain billing, attendance, or talking with parents?
Competitors worth knowing
Brightwheel, Kangarootime, HiMama
Interview tips for this company
- Directors are always busy and hands-on, so practice a very short opener and offering a call time like nap time.
- Know that Procare has been around for 30+ years, so use that as a trust point without making up customer numbers.
Written from public information about Procare Solutions to help you practice. Ask an insider what their role play looked like; it's the best prep there is.