Complete Technology Solutions role-play cheat sheet

For the mock cold call at the end of most SDR interviews.

What they sell, in one line

IT services and consulting for small and mid-sized businesses, delivered by New Charter across many industries in North America.

Who you'd be calling

Owners, CEOs, Operations Managers and office managers at small and mid-sized businesses without a full IT team.

Your opener

“Hi [Name], this is [Your Name] with New Charter. We help small and mid-sized businesses with IT support so owners can stop worrying about tech. How are you handling IT right now?”

Problems you solve for them

No in-house IT staff, or one overworked person
Downtime, security worries and slow tech support
Unclear IT costs and outdated systems holding the business back

Discovery questions to ask

Who handles IT for your business today, in-house or outside?
When something breaks, how fast do you get help?
What worries you most about your tech: security, cost or downtime?

Objections they'll throw at you

“I'm busy right now.”

→ No problem, I won't take long. I only want to know who handles your IT. Could we talk for five minutes later this week?

“We're not interested.”

→ Understood. Just checking, are you fully happy with how IT runs today, or are there small pain points?

“We already have an IT provider.”

→ That's great. How responsive are they when something goes wrong, and would you be open to a second opinion?

“Just send me an email.”

→ Sure. What's the biggest IT headache I should address in it?

Interview tips for this company

The profile says New Charter, so check how the company describes itself and use that name on the call.
Prepare simple talk about managed IT, cybersecurity and downtime, since small business owners care about those most.

Turn this into a full practice scriptOpener, pitch, questions, objections, voicemail and close for Complete Technology Solutions.Generate

Written from public information about Complete Technology Solutions to help you practice. Ask an insider what their role play looked like; it's the best prep there is.