← NavVis
NavVis role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Laser scanners and software that turn buildings and sites into photorealistic 3D digital twins.
Who you'd be calling
Surveyors, architects, engineers and construction firms; also facility and plant managers at mid-sized companies.
Your opener
“Hi, is this Sam? This is Alex from NavVis. I know I'm calling out of the blue. We help surveying and construction teams scan a whole building in a fraction of the time. Do you have 30 seconds for me to say why I called?”
Problems you solve for them
- Measuring a building by hand is slow and misses details
- Site visits and rework cost time and travel
- Teams can't share one accurate picture of a site
Discovery questions to ask
- How do you capture existing site conditions today?
- How long does a typical scan or survey job take your team?
- What happens when the data is wrong or incomplete when the job gets to design or build?
Objections they'll throw at you
“I'm busy right now.”
→ Understood, I'll be quick. Could I grab 2 minutes later this week instead, say Thursday morning?
“We're not interested.”
→ Fair enough, you don't know me yet. Can I ask just one question: how long do your site scans take today?
“We already use Leica or FARO scanners.”
→ A lot of teams do, and those are good tools. We're not asking you to rip anything out. Would you be open to seeing how mobile scanning compares on speed for one of your jobs?
“Just send me an email.”
→ Happy to. So I send the right thing, are you more focused on surveying or on construction projects?
Competitors worth knowing
Leica Geosystems, FARO, GeoSLAM
Interview tips for this company
- Learn the basics of laser scanning and what a digital twin is, in one plain sentence you can say out loud.
- Hardware is a bigger purchase than software, so practice asking about the project and the budget owner, not just the person on the phone.
Written from public information about NavVis to help you practice. Ask an insider what their role play looked like; it's the best prep there is.