← n8n
n8n role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
A workflow automation tool that connects apps and AI so teams can automate tasks with low code.
Who you'd be calling
Engineering leads, IT and operations managers, and heads of automation or RevOps at tech-savvy companies of all sizes.
Your opener
“Hi Sam, this is Alex from n8n. I'm calling out of the blue. We help technical teams automate work across their tools and AI without being locked into a pricey, rigid platform. Do you have a minute to tell me how your team handles that today?”
Problems you solve for them
- Teams waste time on repetitive manual tasks between apps
- Simple no-code tools hit limits or get costly at scale
- Companies want control over their data and want to use AI in their processes
Discovery questions to ask
- What repetitive tasks across your tools eat the most of your team's time?
- How do you automate things today: custom scripts, another tool, or mostly by hand?
- Is it important to you to control where your data lives and runs?
Objections they'll throw at you
“I'm busy right now.”
→ Understood, I'll be quick. I just want to know if your team automates anything between apps today. Can I have 20 seconds, or should I call back at a better time?
“We're not interested.”
→ Fair enough. Is that because automation is already covered, or just not a priority right now?
“We already use Zapier or Make.”
→ Those are solid tools. Where do you run into limits, like cost as volume grows, complex logic or data control?
“Just send me an email.”
→ Sure thing. So I send something relevant, is your biggest need saving time, cutting tool costs or adding AI to your workflows?
Competitors worth knowing
Zapier, Make, Workato
Interview tips for this company
- Know the basics: n8n is known for being source-available and self-hostable, so be ready to explain why that matters to technical buyers.
- Try the product before the interview. Build one simple workflow so you can talk about it from real experience.
Written from public information about n8n to help you practice. Ask an insider what their role play looked like; it's the best prep there is.