← Levanta
Levanta role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
A platform that helps brands sell more by paying creators and affiliates commission to promote their products, especially on Amazon.
Who you'd be calling
Founders, e-commerce and growth marketing heads, and Amazon channel managers at mid-sized brands and sellers.
Your opener
“Hi Taylor, this is Alex from Levanta. I know I'm interrupting your day. We help brands get creators to promote their products and only pay when sales happen. Do you have a quick moment to hear if that fits what you're doing?”
Problems you solve for them
- Paid ads keep getting more expensive
- Hard to work with many creators and track their sales
- Brands want new traffic without paying upfront for it
Discovery questions to ask
- Where do most of your sales come from today, and how are ad costs trending?
- Do you work with creators or affiliates right now, and how do you manage them?
- If you could add one new sales channel this year, what would it be?
Objections they'll throw at you
“I'm busy right now.”
→ No worries, I'll keep it short. Can I ask one question about your ad costs, and you tell me if it's worth a follow-up?
“Not interested.”
→ Understood. Just so I don't bother you again for no reason, are creators something you've tried before?
“We already use something.”
→ Great, so you see the value of creators. How are results, and is it easy to manage everyone?
“Send me an email.”
→ Sure. So it's relevant, are most of your sales on Amazon or on your own website?
Interview tips for this company
- Know what Amazon sellers and creators are, and why pay-on-sale is appealing to them.
- The profile gives few details, so read their website before the interview and mention one thing you learned.
Written from public information about Levanta to help you practice. Ask an insider what their role play looked like; it's the best prep there is.