← Hauler Hero
Hauler Hero role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Vertical SaaS that runs day-to-day operations for waste haulers, replacing legacy software and spreadsheets.
Who you'd be calling
Owners, general managers and office or operations managers at independent waste hauling companies.
Your opener
“Hi [Name], this is [You] from Hauler Hero. I know your day starts early and you're probably busy. We make software for haulers who are still running on old systems or spreadsheets, and I wanted to ask how you manage routes and billing today. Got a quick minute?”
Problems you solve for them
- Legacy software and spreadsheets slow down operations
- Hard to manage routes, customers and billing in one place
- Owners lack a clear view of the business
Discovery questions to ask
- What do you use today for routes, customers and billing?
- How much of your back office is still manual or in spreadsheets?
- What's the biggest headache when you try to grow?
Objections they'll throw at you
“I'm busy, trucks are rolling.”
→ Got it, I'll be quick. What time of day is calmest for you so I can call back?
“Not interested.”
→ No worries. Is it that your current setup works fine, or that switching software sounds painful?
“We already have software for that.”
→ Okay. How well does it handle routing and billing, and does your team still lean on spreadsheets?
“Send me an email.”
→ Sure. What would you most want to see: routing, billing or customer management?
Competitors worth knowing
Soft-Pak, Routeware
Interview tips for this company
- Learn how a hauler makes money: routes, pickups, container service and recurring billing.
- Be down to earth. Owners are practical and distrust slick sales talk.
Written from public information about Hauler Hero to help you practice. Ask an insider what their role play looked like; it's the best prep there is.