← HappyCo
HappyCo role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Mobile and cloud software for apartment inspections, maintenance and property data, used on over 5 million units.
Who you'd be calling
Property managers, regional managers, directors of operations and maintenance supervisors at multifamily owners and management companies.
Your opener
“Hi, this is Sam from HappyCo. I'm calling apartment operators about speeding up unit inspections and maintenance. How do your teams handle inspections today?”
Problems you solve for them
- Paper or manual unit inspections are slow and inconsistent
- Maintenance and make-ready work gets delayed, leaving units empty
- Owners can't see the real condition of their properties
Discovery questions to ask
- How do your teams do move-in, move-out and routine inspections now?
- How long does it take to turn a unit and get it rent-ready?
- How do you see what's going on across all your properties?
Objections they'll throw at you
“I'm busy.”
→ Understood, I'll let you go. Can I call you back at a better time, say tomorrow morning?
“Not interested.”
→ That's fine. Are inspections and maintenance running smoothly already, or just not a focus right now?
“We already use something.”
→ Got it, who are you using for that? And is there anything about it your team wishes was easier?
“Send me an email.”
→ Sure. Who handles operations at your properties, so I send it to the right person?
Competitors worth knowing
Property Meld, Yardi
Interview tips for this company
- Learn multifamily words: units, turns, make-ready, work orders, portfolio.
- Say you know its flagship suite is called Happy Property, and use the 5 million units figure from their profile.
- Property managers are busy on site, so practice a very short opener and a clear ask.
Written from public information about HappyCo to help you practice. Ask an insider what their role play looked like; it's the best prep there is.