← Goodstack
Goodstack role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
A platform that verifies nonprofits and makes it easy for companies to add charitable giving to their products.
Who you'd be calling
Heads of Social Impact, CSR, Product, and Partnerships at large companies and consumer platforms.
Your opener
“Hi [Name], this is [You] from Goodstack. I know I'm calling unannounced. We help companies add giving to their products and make sure the charities are verified, and I wanted to see if that's something you work on.”
Problems you solve for them
- Verifying that a charity is real is slow and manual
- Adding donation features to a product is complex
- Hard to prove the impact of giving programs
- Fraud and compliance risk when sending money to charities
Discovery questions to ask
- Do you offer any giving or donation options to customers or employees today?
- How do you currently check that a nonprofit is legitimate?
- Who owns the giving or social impact work at your company?
Objections they'll throw at you
“I'm busy right now.”
→ Of course. When would be a better time for a short call, maybe later this week?
“We're not interested.”
→ That's okay. Is giving something you're already handling well, or is it not on the roadmap?
“We already use something for this.”
→ Good to know. What are you using today, and how do you handle verifying the nonprofits?
“Just send me an email.”
→ Absolutely. Am I right that you're the best person for this, or should I include someone on the impact team too?
Interview tips for this company
- Know your audience: ownership of giving can sit in CSR, product, or partnerships, so ask who owns it.
- Mention the mission with genuine interest but stay focused on the business value.
- Learn what 'nonprofit verification' means in simple terms.
Written from public information about Goodstack to help you practice. Ask an insider what their role play looked like; it's the best prep there is.