← GatherUp
GatherUp role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Software that helps local businesses collect customer reviews, manage their online reputation, and gather feedback.
Who you'd be calling
Owners and marketing managers at local businesses like dental offices, auto shops, restaurants, and multi-location brands.
Your opener
“Hi, is this the owner? This is Alex with GatherUp. I'm calling local businesses about their Google reviews, and I'll keep it short. Do you have a minute to tell me how you get reviews from customers today?”
Problems you solve for them
- Too few online reviews makes the business look less trustworthy than competitors
- Owners don't know about bad reviews until the damage is done
- Asking customers for reviews by hand is inconsistent and time-consuming
Discovery questions to ask
- How do you currently ask customers to leave reviews?
- How many Google reviews do you have compared to the competitor down the street?
- What happens when a customer leaves a bad review, and who sees it first?
Objections they'll throw at you
“I'm busy right now.”
→ No problem, I'll be quick. I just have one question about your reviews. Do you have two minutes now, or should I call back at a better time?
“We're not interested.”
→ Understood. Most owners say that until they see how a competitor's reviews compare. Would it be okay if I ask just one question about how you get reviews today?
“We already use something for reviews.”
→ Good, so you already care about reputation. How is it working for you, and are you getting a steady flow of new reviews each month?
“Send me an email.”
→ Sure, happy to. So it's relevant, are you more focused on getting more reviews or on handling the bad ones?
Competitors worth knowing
Birdeye, Podium, Yext, Grade.us
Interview tips for this company
- Look up a local business's Google reviews before the interview and use it as a practice example. It shows you understand why reviews matter.
- Practice talking to an owner who answers their own phone: be quick, direct, and respectful of their time.
Written from public information about GatherUp to help you practice. Ask an insider what their role play looked like; it's the best prep there is.