← EngageTech
EngageTech role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Outsourced sales development teams plus a data platform that helps B2B companies find prospects and book meetings.
Who you'd be calling
Founders, VPs of Sales and Heads of Revenue or Marketing at B2B tech companies that want more pipeline without hiring a team.
Your opener
“Hi Sam, this is Alex from EngageTech. I know I'm interrupting your day. We help B2B tech companies get more qualified meetings without building a whole SDR team. How are you generating pipeline right now?”
Problems you solve for them
- Building and training an in-house SDR team takes time and money
- Sales teams spend too much time finding the right contacts
- Pipeline is uneven and meetings are hard to book
Discovery questions to ask
- How does your team book first meetings with new prospects today?
- How many people do you have doing outbound, and how is it going?
- What would more qualified meetings mean for your quarter?
Objections they'll throw at you
“I'm busy right now.”
→ Totally fair, I'll be quick. I just want to know if pipeline is a priority this quarter. Can we try 15 minutes next week?
“We're not interested.”
→ Understood. Is outbound already working well, or is it just not a focus right now?
“We already have SDRs or an agency.”
→ Good, so you know outbound matters. What's working well, and what do you wish was better?
“Just send me an email.”
→ Of course. What's your biggest outbound challenge, so I send something that fits? Can I follow up Thursday?
Interview tips for this company
- You'll be selling sales help, so know your own cold calling basics well, because the buyer will judge them.
- Learn the terms: pipeline, qualified meeting, outbound, outsourced SDR.
- Expect a tough role play from a sales leader who has heard every pitch, so stay confident and concise.
Written from public information about EngageTech to help you practice. Ask an insider what their role play looked like; it's the best prep there is.