← Digi Security Systems
Digi Security Systems role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Designs, installs and supports video surveillance, access control and intrusion detection systems for businesses and public organizations.
Who you'd be calling
Facilities managers, operations and IT/security directors, and property or school administrators at commercial and public organizations.
Your opener
“Hi Sam, this is Alex with Digi Security Systems. We help local businesses with cameras, door access and alarm systems, and I wanted to ask you one quick question about how yours is working. Do you have a minute?”
Problems you solve for them
- Outdated cameras and door systems that leave blind spots or don't work reliably
- Many security systems that don't talk to each other and are hard to manage
- No dependable local service partner when a system goes down
Discovery questions to ask
- What do you use today for cameras and door access, and how old is it?
- When something breaks or an alarm goes off, who do you call and how fast do they respond?
- Are you planning any new buildings, moves or upgrades this year?
Objections they'll throw at you
“I'm busy right now.”
→ Understood, I'll be brief. Would it be easier if I called back at a better time, say tomorrow morning or afternoon?
“We're not interested.”
→ Fair enough. Just so I know, is that because your system is working well, or is security not a focus right now?
“We already use a security company.”
→ That's great to hear. Are you happy with their response time and with how the cameras and door access work together? A second opinion costs nothing.
“Just send me an email.”
→ Sure thing. So it's relevant, are you more concerned about cameras, access control or alarms at your site?
Competitors worth knowing
Convergint
Interview tips for this company
- Learn three terms in plain English: video surveillance (cameras), access control (key cards and door locks), intrusion detection (alarms).
- This is a services business with installation and support, so talk about reliability and local service, not just products.
- Ask smart questions about the buyer's site and building type; the right person differs for a school, a warehouse or an office.
Written from public information about Digi Security Systems to help you practice. Ask an insider what their role play looked like; it's the best prep there is.