← ClearGov
ClearGov role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Cloud budgeting software that helps local governments plan budgets and share them clearly with residents.
Who you'd be calling
Finance directors, city or town managers, county administrators and budget officers at municipalities.
Your opener
“Hi [Name], this is [Your Name] from ClearGov. I work with local governments on making budgets easier to build and easier for residents to understand. Do you have a minute to chat about how you handle budget season?”
Problems you solve for them
- Budget season relies on spreadsheets and takes a lot of staff time
- Residents don't understand budgets, which erodes trust
- Officials struggle to compare their numbers with similar towns
Discovery questions to ask
- How do you put your budget together today, and how long does it take?
- How do you share budget information with residents and council members?
- Do you compare your numbers with similar towns, and how hard is that?
Objections they'll throw at you
“I'm busy.”
→ Understood, I'll keep it short. Is there a better time this week when I could call back?
“We're not interested.”
→ No problem. Is budget season running smoothly for you, or is it just not a priority right now?
“We already use something for budgeting.”
→ That's helpful to know. Does it also help you explain the budget to residents, or is that handled separately?
“Send me an email.”
→ Of course. What would be most useful: faster budget building or clearer public reporting? Then can I follow up next week?
Competitors worth knowing
OpenGov
Interview tips for this company
- Public sector buyers move slowly and often need committee or council approval. Show patience and ask who else is involved in the decision.
- Lean on the mission of transparency and trust in local government. It's a good story to tell in the interview.
Written from public information about ClearGov to help you practice. Ask an insider what their role play looked like; it's the best prep there is.