← CivilGrid
CivilGrid role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
A shared online platform where utilities, engineers, and cities design infrastructure projects using one source of truth for underground utilities.
Who you'd be calling
Utility project managers, civil engineering firm leaders, and city or county public works and engineering directors.
Your opener
“Hi Chris, this is Alex from CivilGrid. We help utilities, engineers, and cities share one clear view of what's underground so projects run smoother. Do you have a quick minute, or is this a bad time?”
Problems you solve for them
- Unclear or outdated maps of what's underground cause delays and costly surprises
- Teams across utilities, engineers, and cities work in separate files and miss changes
- Utility strikes and rework create safety risks and blow budgets
Discovery questions to ask
- How do your teams currently share information about underground utilities on a project?
- How often do you run into surprises or conflicts once work begins?
- Who else gets involved in a project's design and approvals, and how do you coordinate with them?
Objections they'll throw at you
“I'm busy right now.”
→ I understand, projects keep you moving. When would be a better time for a short call this week?
“Not interested.”
→ No problem. Is coordinating underground utility data already running smoothly for you, or is it something you'd like to improve?
“We already use CAD and GIS tools.”
→ That makes sense, those are the standard. We aim to connect that information for everyone on the project, so could I show you how it fits with what you have?
“Just send me an email.”
→ Of course. To send the right thing, are you more on the utility side, the engineering side, or the city side?
Interview tips for this company
- Learn simple terms like utilities, public works, civil engineering, GIS, and 'call before you dig' so you sound comfortable.
- Public sector deals take longer and involve several people, so practice asking who else is involved in the decision and how the buying process works.
Written from public information about CivilGrid to help you practice. Ask an insider what their role play looked like; it's the best prep there is.