← Better Impact
Better Impact role-play cheat sheet
For the mock cold call at the end of most SDR interviews.
What they sell, in one line
Volunteer management software that helps organizations recruit, schedule, track and engage volunteers and donors.
Who you'd be calling
Volunteer coordinators, directors of volunteer services, and nonprofit program managers at hospitals, nonprofits and city governments.
Your opener
“Hi [Name], this is [Your Name] with Better Impact. We make software that helps volunteer teams save time on scheduling and tracking hours. Are you the person who looks after your volunteer program?”
Problems you solve for them
- Scheduling and tracking volunteers by spreadsheet or email eats up staff time
- Hard to report volunteer hours to boards, funders or grants
- Volunteers drop off because communication and sign-up are clumsy
Discovery questions to ask
- How do you schedule and track your volunteers today?
- How much staff time goes into reporting volunteer hours?
- What's the hardest part of keeping volunteers engaged and coming back?
Objections they'll throw at you
“I'm busy right now.”
→ I understand, volunteer coordinators wear many hats. Can I grab 10 minutes on a day that suits you better?
“Not interested.”
→ No problem. Out of curiosity, how much time does your team spend on volunteer scheduling and reports each week?
“We already use something (or spreadsheets).”
→ That works for a lot of teams. Is there anything about it that's slow or frustrating that you'd change if you could?
“Just send me an email.”
→ Sure thing. So it's relevant, do you mostly need help with scheduling, hour tracking, or recruiting new volunteers?
Competitors worth knowing
VolunteerHub, Galaxy Digital, Bloomerang Volunteer
Interview tips for this company
- Practice a gentle, mission-focused tone. These buyers care about their cause and often have tight budgets.
- Be ready to explain the difference between a nonprofit, a hospital and a city buyer, since their needs and approval steps differ.
Written from public information about Better Impact to help you practice. Ask an insider what their role play looked like; it's the best prep there is.